change its recyclable claims and the packaging of the K-Cup pods.pay an additional $85,000 for the costs of the Bureau’s investigation.pay a $3 million penalty and donate $800,000 to a Canadian charitable organisation focused on environmental causes.The settlement also covers recyclability claims made on packages of K-cup pods for brands marketed in partnership with Keurig Canada.Īs part of this settlement, Keurig Canada agreed to: Keurig Canada’s recyclable claims are made on its website, via social media and on text and logos on the K-Cup pods and packaging. Keurig Canada’s claims give the impression that consumers can prepare the pods for recycling by peeling the lid off and emptying out the coffee grounds, but some local recycling programs require additional steps to recycle the pods. The Bureau also concluded that Keurig Canada’s claims about the steps involved to prepare the pods for recycling are false or misleading in certain municipalities. The Bureau found that, outside the provinces of British Columbia and Quebec, K-Cup pods are currently not widely accepted in municipal recycling programs. The Bureau’s investigation concluded that Keurig Canada’s claims regarding the recyclability of its single-use coffee pods are false or misleading in areas where they are not accepted for recycling. reached an agreement with the Competition Bureau to resolve concerns over false or misleading environmental claims made to consumers about the recyclability of its single-use Keurig® K-Cup® pods.
0 kommentar(er)
